Blogging is a beautiful way to get your business off the ground. It helps put your business in the radar.
It takes your business to the knowledge of your target audience by providing them with value.
But blogging can also take time to get the results you wanted.
Unless you are a big company that has loads of money to invest in content marketing and that has a big team, blogging can be a slow way to succeed online.
It takes its sweet time – may be a few weeks in some cases to a few months in some other cases.
It all depends on how proactive you are with blogging and how much time and effort you are willing to put into it.
From my experience of blogging close for over 10 years, here are 12 crucial tips that will set you apart and will help you take a leap with blogging.[clickToTweet tweet=”Set yourself apart with #blogging and take that leap (12 Tips)! #bloggingtips” quote=”Set yourself apart with #blogging and take that leap (12 Tips)!” theme=”style4″]
1. Don’t be shy to learn everyday
No matter how popular you are, no matter how much knowledge you have on a topic, there’s always something great to learn on any topic.
Don’t be shy and don’t let your ego stand as a hindrance to your learning.
If a beginner blogger offers you a suggestion, don’t neglect it just because the blogger is new in the field.
He/She might have a point. Even if there is no point or if his advice is irrelevant, thank him/her for the time he took to give you the suggestion.
Even though I have more experience than them, I never hesitate to try out the tool/idea they suggest. You never know what you can learn!
2. Networking is fun and rewarding
I don’t have an exact number on the people I’ve connected with in 2012. But I can say that I’ve got some golden connections.
Some are my peers, some act as my mentors, so share the fun times and its really refreshing.
There are fun connections, business connections and client connections – all these are worthy connections.
It is good to get connected with as many people as you can, along the way. You never know which connection can open up a great opportunity for you.
Some can be great buddies to help keep your motivation up!
3. Help as much as you can (this will build your business)
Along the way, I’ve helped many bloggers. I’m not saying this to toot my own horn.
Whenever a beginner blogger emails me a question, I take my time to do my research and help them as much as I can.
You know what? Every time I do this, I earn a friend or a fan.
In my opinion this counts a lot.
I am not saying that you should spend hours everyday in responding to every email in detail.
In fact it could disturb your productivity a lot and sidetrack you from your goals.
But take a little time to be nice to people and help them out.
PS: My list subscribers get the chance to tell me what they’re struggling with and get help from me. You can join my list here.
4. It is fun to make money while sleeping
Oh yes. That’s the power of blogging and having an online business.
I say this because over the years after my online business has taken off, most of my payments come through while I am either sleeping or shopping.
And most of it is passive income.
I don’t say that if you start a blog today you will be making money tomorrow (and that too while sleeping).
It takes truck load of hard work to get there. But once you get there, you realize its true power.
Make sure you grab my report on the topic: Can I Really Make Money Blogging?
5. Diversify your blogging income
Sure you can make money blogging. Everyone may have different ways to make money.
Some use their blog to get clients for their business (like I do) – this could be web designing, consulting, SEO services, freelancing services or others.
These are not passive income, which means you have to do the work in order to get paid.
Some use direct or indirect advertising as a mode to generate passive income.
Here you don’t need to do much work; you set up things once and forget so that your blog continues to make money.
For some, affiliate marketing will be a great source of income.
I could write pages about using affiliate marketing to make money – but in short, it is one of the easiest ways to make money blogging.
There are various ways. But don’t stick to one.
Include all possible income streams in your “system” so that even if one fails you won’t become poor.
Let’s say Google comes up with a strange update and the term “SEO services” becomes meaningless.
If you’re only earning through link building services, you have to find a job!
6. Don’t put all your eggs in one basket
Be it SEO, income sources, link building strategies, traffic sources, start ups whatever – do not put your trust on one thing and hope that it will work forever.
Things change fast these days.
What worked yesterday might not work today and what is most popular today might be washed off from the face of the planet tomorrow.
Don’t put all your effort, investment etc. on one particular thing. For instance, don’t rely on search engine traffic – you might end up getting none one day.
Don’t rely on one client, one affiliate product or even one blog!
7. Don’t forget to follow up
There’s always a golden opportunity in a mail box lol; OK at least it was so in my inbox.
Over the years (and even now), I had a habit of digging through my old emails to see conversations with old clients, once in a month or so.
I emailed 80% of them doing a simple follow up – asking if my service was useful to them.
I asked them if they have anything they need help with.
I emailed old advertisers letting them know that their ads stopped running and if they wish to advertise again.
90% of those emails turned out to be new opportunities and 60% of them make me recurring income.
8. Affiliate marketing is grrreat
This is something I found in recent times. I knew affiliate marketing works and is good.
As I said earlier, it is one of the easiest ways to make money online.
You don’t need to spend time and energy in creating a product in the first place – I think this is where most aspiring bloggers tend to hold back.
You don’t have to go through hectic product launches, marketing, and other stuff.
You don’t have to deal with painful customer support.
But you can still make money with a product you don’t own.
And in some cases you can earn much more than the product owner (think about 75% or 100% commissions).
9. Do not over spend (on your business)
Think over and over before you enter your credit card details to make a new purchase.
I am one of those bloggers who keep on insisting newbies that they need to invest in their business and stop building a business on free platforms.
Yes, if you treat your business like a business, you need to make investments – say for hosting, email autoresponder, outsourcing etc.
But that doesn’t mean that you have to buy every software, plugin and e-book out there.
If you could run a business successfully with what you have, you perhaps don’t need that extra software.
10. Do invest in your business
OK that might sound a little controversial, but what I mean is different.
Do not go for free or pirated copies of software. They won’t serve the purpose and also will damage your reputation.
Do not think about saving $100 for a month of sleepless nights in tweaking your blog’s design.
If you can get a decent theme for a few hundred dollars or get it custom designed, go for it by all means.
Spend your time on the most important stuff that will actually build your business rather than pondering over stuff that someone (or something) else can do for you.
I use a lot of internet marketing tools to make sure that I don’t waste my time on unwanted details. Here is a list of the tools I use (or have used and are still good!).
11. Collaborate with your competitors
In my opinion there is no such thing called “competition” with blogging.
But ironically I call my fellow bloggers so here because that’s the term we are used to.
Most SEO software and sites call our fellow bloggers as competitors (heard of these terms: SEO competition, competition spying etc.?).
Sure, they’re sharing similar stuff like you; they’re selling similar products; they’re interested in the kind of audience that interest you! But they are not you.
There’s only one you and that’s enough!
Rather than looking at your fellow bloggers as competitors, look at them as your pals.
Oh I must say that this is one of the most valuable stuff I learned.
The more relationships I established with my so-called “competitors” the healthier my blogging journey got.
12. It is not all about money
Yes, this is highly important. In my opinion, blogging is not all about money.
Sure money is the factor that keeps things running (with business and your life, coz you have bills to pay and mouths to feed).
But when it comes to a point where it is either money or relationships, don’t make it about money.
Don’t break a relationship with a client just because he/she did not agree with your bargain.
Always make it a win win and keep things smooth.
Money is indeed important but don’t make it all about money.
Set yourself apart with blogging and take that leap!
Everyone can blog. And there are millions of blog posts that are published everyday.
How are you going to get your blog’s name out there?
Will people ever notice your blog among all the noise that’s out there?
Are you going to simply publish content on a regular basis without opening your eyes to what’s going on around you?
It is very important that you stay grounded with blogging. Your approach to blogging could be something that has to be changed.
And these tips I shared should help you with that!
Khaja moin says
Must appreciate your Jane, these 12 lessons are nothing but tips to a beginner is about to start a blog.
Spending money on business on one side is the very first step and not over spending on it is what every need to remember.
Jane Sheeba says
The “over spending” thing is what I learned very recently 🙂 Thanks for stopping by!
Loved the last line, It’s not all about money. So true! A blogger’s status is not just judged by his income, there are a lot more.
It’s always nice reading your blog, Jane.
Cheers and Have a great year ahead.
Jane Sheeba says
You’re very welcome Koundeenya. It is one of the most precious lessons I learned!
Lola Stoney says
This is a very comprehensive post and every single point brings home the message.
The explosive changes in Google that affected how bloggers and website owners do SEO in 2012 is a big pointer to every blogger and small online business owner – it tells us not put our eggs in one basket, change with time and strategies, collaborate and stay current.
Thanks very much for summary!
Jane Sheeba says
You’re very welcome Lola!
igbalaye Olayemi says
Jane, this is a great post and the point are straight forward and easy to get. am on your side that everything is not about money , although is good to be making money with your blog but don’t put all your focus on the money alone and forget to give your readers quality contents for them to read. thanks for sharing
sarika deshmukh says
i loved your article and i am totally appreciate with your post these 12 lesson are very important for every blogger Don’t be shy to learn everyday this is great lesson in fact your lesson are great really thanks for the sharing me
YOu have always helped me even for the simplest of doubts and that is the reason that i signed up to your list
Jane Sheeba says
Thanks for the nice words George 🙂
Love what you’ve learned! I’ve learned a similar. 🙂 Undoubtedly not sensible to check yourself to others. I truly assume a number of the bloggers who I’ve had to prevent reading try way to be funny or cool. one amongst the explanations i like your blog is as a result of you’ll tell your real. Plus, i need to eat all the food you make!
Jane Sheeba says
🙂 Thanks for your comment Ajay!
These are really the 12 gems which you have disclosed today in your post. I strongly believe that it is not about money everytime, we need to build long lasting relationships. Its the relations that matters.
Thanks for sharing this great piece of information.
Jane Sheeba says
Relationships are assets – both from business and personal perspective!
Thanks ..Your article gave me a revise and new confidence to start my blog..Thank you very much For great tips Jane
Jane Sheeba says
You’re very welcome Ravi.
Ti Roberts says
Wonderful post, Jane. I’ve had a fantastic 2012 as well and I’ve learned some of the same things you have. I think the most important thing I’ve learned is that networking and building relationships with influencers is the best thing I can do to build you my blog’s traffic and audience. Plus, it’s fun! I’ve had a blast this year blogging and I’m looking forward to even more experiences and lessons in 2013. Thanks for sharing this post with us. I appreciate it!
Jane Sheeba says
Hey Ti, thanks so much for stopping by. In fact you’ve fueled me enough to start more of networking. I read your blog post on how you started using Bizsugar to drive traffic. So thank you 🙂
Lots of great information. I think that we all would love to be earning money while we sleep. Takes a lot of hard work, good luck with 2013.
Jane Sheeba says
Ashley yup, that’s cool isn’t?
Kent Chen says
Thanks for sharing your thoughts Sheeba, it is very helpful to people like me. Definitely something to learn from it and reflect on myself.
Jane Sheeba says
You’re welcome Kent!
Rachel Bloomer says
very helpful and informative post. thanks for sharing mate and I like your idea making money while sleeping
Jane Sheeba says
Yup I like that very much too!
This article just basically helped me to let go of my fear of blogging. I started a blog back in September with the intent on sharing my link on my facebook page. I’ve been worrying about being judged, but I realize that someone needs what I’m sharing, the lessons I’ve learned from mistakes and just through life. I hope to be able to say what I’ve learned from blogging four years from now too. Thank you!
Your post inspired me to continue with my blog, Jane. Over the course of 2012, I tried several things that often miss than hit. I was really discouraged when blog networks where taken down as part of Google’s Panda update. I even hired SEO companies to help me rise again. Knowing that you did some of the things I did and you succeeded affirms that I’m on the right track. Thanks!
sonam jatoliya says
i read your article i realize your article is very interesting for every one and think Don’t be shy to learn everyday this is great way for increase your knowledge, thanks for the sharing me
Affiliate marketing is one of the best ways to earn money online, yes I like some of your points that many lack while they want to earn money and are engaged in doing online marketing, these are :
Don’t be shy to learn
Always be ready to help
Build contacts and earn rewards etc
These are more important for me.
Those are positive and wonderful things that you have learned about blogging this year. Here’s a toast to your success and valuable learnings. I’ll be sure to post my own learnings and acquired values about blogging for 2012 no sooner.
Jane Sheeba says
Thanks so much for the wishes and your continued support Joy. My hearty wishes to you for success in 2013.
This is indeed a nice read, Jane. you really did learn alot in your 2012 journey and it’s nice sharing so others can learn from it. thanks
Jane Sheeba says
You’re very welcome! Thanks for stopping by 🙂
Shahbaz Malik says
All the points you covered above are very important for those who want to give most with their blog.
Thanks Sheeba to share this informative article.
I totally agree with you on not putting all your eggs in one basket. This is one thing I’ve been thinking about and will be my target for this year 2013. I truly look forward to doing more of affiliate marketing through niche blogs while also doing a little bit more of my writing service.
Thanks for sharing and happy new year to you.
Jane Sheeba says
You’re welcome Chadrack. Although I was not badly hit by the Google updates as many of my fellow bloggers, it is indeed a great lesson!
Gel Maine says
Hi there Jane..
Great post and great information you have there..
i also learned a lot last 2012.. And it gives me courage to write more and more blog. I can relate to your blog. You know when it comes to writing i assured that i did learn something. The best thing i learned was same as your number 2. I really think that networking is really fun. Its when you meet other blogger and talk to them, share your ideas with them and at the same time build relationships that will last with them. You know they can be your mentor. They can also help you develop your writing skills. And it also give you a lot of motivation to write even more.
I’m really looking forward for a blast and exiting blog challenge this 2013.. I knew you are too.. 😀
Thank you for for post. I did learned a lot.. I do hope that you can write even more! Knowledge is power!!
These are great tips for everyone newbies or experienced blogger. We should try to look some new ideas in stepping forward to another step of success. We should get “out of our box and explore the world”. Being open minded is the best way to become successful.
I learned good lessons in reading this post.
Thanks for sharing Jane!
These are great tips for everyone newbies or experienced blogger. We should try to look some new ideas in blogging is another another step for success.We should get “out of our box and explore the world”. Making Blogs with good contents is the best way to become successful in marketing your stuffs.
I learned good lessons in reading this post.
Thanks for sharing Jane!
Collabarating with competitors in india may backfire as most of the people in any business does not share anything about them and their business for the sake of survival.
One thing is for sure. We should never hesitate to try something new and post something smashing every day. If not everyday, at least every week. That’s the key to more blog and website traffic, and more income revenues for you too.
Pamela Philips says
Hi, nice post. What I have learned the last 2012 is what will apply this year.
Well congratulations to your success for the past year! I sure hope you’ll have more reasons to empower, inspire, and encourage your readers to also beat their success rate for 2012 by learning more and more new things from blogging.
Rajkumar Jonnala says
I like the point ” It is fun to make money while sleeping “. Only Bloggers and Entrepreneurs work at times when other’s sleep.
Thank you for sharing best practices. I like the point “Its not all about money”. Personally I know many people who does blogging out of interest. Success comes automatically when the directions and efforts are right. Keep Writing.
Sue Neal says
Great advice, Jane,
I’m reassured to hear you find affiliate marketing really works because I plan to make a start on that this year. Your tips about investing, but not over-spending, are very wise too – it can be hard to get that right! I know I’ve bought far too much stuff in the past, I have lots of tools on my hard drive that I rarely use and don’t really need – but I think I’m getting better, with experience, at knowing what’s worth paying for and when to keep my credit card locked away!
Thanks very much for these tips – really appreciated.
Agree! We should not be ashamed of not knowing things and wanting to. We should rather be curious and humble every single day to know better about our crafted niche. Thanks for sharing this to us! 🙂
Hisham Supian says
Really good advise … i agree with all of your opinion.. hope i will be succesfull blogger like you also.. TQVM
Diversyfing your strategy is one of the smartest thing to do online..
Don’t only rely on Google for your traffic and don’t only totally rely on Social Media for your traffic.
Licurici Alexandru says
Nice tips mate, you should also include something regarding keyword research.
I prefer to do kw research first and then to write something on that subject, of course, after i document myself on that topic.
Paul Akpomukai says
This is very comprehensive as well as valuable information, thank you for sharing this Jane. I am prety sure more people who are new to the blogging world, will be able to benefit greatly from this article.
Neil Butterfield says
Some great advice here Jane. I particularly resonate with not putting your eggs in one basket. It is so important for people to develop multiple streams of income during these uncertain times.
I really like this post.You have written such a great post, I got lot to learn from this post.Thanks for great post.
Fun post, I shared it on stumbleupon, It was very encouraging to me, all the best for 2013
Every time i learned something new and special from your given article’s.i am glad to become a part of your blog.
Thanks for sharing very useful information!
Very valid points that can help get somebody started for 2013, I’ve learned a few things here, I think some people don’t do well because they don’t invest (time, energy and money in it) or that they try to do so many things and fail, I don’t see how anybody willfail following these steps you’ve listed
The most important one on your list for me is don’t put all your eggs in one basket. You do this and lose your revenue stream from that one source and you are down the toilet.
Such good advice thanks lee
This is really nice article Jane, I appreciate all valuable point of this article. I totally agree with No.3 point (Help as much as you can (this will build your business) this is absolutely right. I always try to help another people & due to this some time it happens that another help for me.
Sai Charan says
The title made me to read and comment in this posts
12 and 12 — Awesome title
You covered good an valid points throughout the article and yes affiliate marketing is making huge profits for many of the bloggers, its all about how we are going to make it work to sell our products 🙂
Nice and informative post to the newbie blogger Jane!
Yes, now i learned the essential things in blogging to thrive in it. Will try to implement your useful points and thanks for sharing it.
Hey Jane !
You have learned a list of good things. I appreciate it. I totally agree with you that collaborate with your competitors. Actually this shows the fact that a single man in this world can not run anything. The world is running by mutual corporation.
And you know what? i have learned the same thing in 2012 that collaborate and respect your competitors as well.
Cool post Jane. 2012 was a learning curve for me and the greatest lesson I learned was about building relationships. It takes time to build long and meaningful relationships with people online. Thanks for the awesome post 🙂
Suresh Khanal says
I like your idea of creating image of posts and share it on social network. This is really effective and I’m going to replicate it to my posts as well. A HUGE credit goes to you for this awesome idea 🙂
Very True… All 12 are essential part of every bloggers life. blogging can make you in market and also gives you money.
Deepak Mehra says
Your all the tips much needed to me!
Thanks for share with me!!
Jan Christian says
Wow! this 12 blogging tips is surely be a great help for a newbie like me. I really want to be successful on blogging and this article will definitely a great help.
Shirish Dhungel says
I do believe you.
Blogging is not always for money. It is also for sharing and gaining knowledge.
Very much appreciated from the post. Thanks!
Nicely explained Jane.
SEO has seen a drastic change in 2013 and the new algo changes had made it even more difficult to understand.
nice blog i would like to learn from you…
Pavan Lipare says
Your 12 lessons are very helpful for me. For making money online it is important to become popular. In my view Social networking is easier way to get popular. Through this we can become popular faster than any other way, one advantage is that we’ll meet more valuable people there.
Hello Jane, great set of tips here. The 1 that stands out the most for me is the Do invest!! I have been holding off in putting money into my site for the fear of not getting any returns on my investment. May its time to invest and see if it helps.
Diversify is most important thing for blogging. I just have seen only few people those just create Diversify in their blog such like you Jane. Well actually Diversify uniqueness in Blog. Which makes a blog more attractive.
I like point 10. Resource Management. It can save a lot of time for the quality work. Thanks.
Amelie Mark says
I should add that remaining interested in the whole blogging business is very crucial, especially when things seem to be going wrong and returns seem to be low. It is during those tough times of trying to find your way to the top that one must never give up
Satish Kumar says
thank you so much. this is very good information. the 12 points are very good.
thank you jane for share your knowledge with this article. Affiliate marketing is best way to increase your online income but that’s only for that website which are also in top on search engine.
thank u jane now i am using google adsense for my website but reading your article now i am also interested Affiliate marketing.
Mark Jordan says
Thank you for helping me understand why people post some of the things they do. I agree that building trust is very important to the success of the blog.
Truyen Dam says
I think money is not the primary motivator when we do a blog !
Prince Ramgarhia says
very great and informative article enjoy reading learn many thing form this blog bookmarked blog..
Doctor Kirk Corcoran says
Good job, Jane!
Despite the fact I’m a doctor, I also use SEO for my blog and this post really highlights the essence of blogging! SEO is not an easy task when Google changes everything quite often… every blogger shoult take notes, should adapt and saty updated (with Google updates like Penguin, Panda etc.).
Thanks a lot for this post!
Jane Brown says
Thanks for giving 12 tips about blogging.Blogging is the best way to get traffic.I agree with your point that blogging is not only for earning money.
Excellent points, especially learning not to be shy to learn. Many so called experts fail because they do not want to learn new trends. I really enjoyed this article a great deal. Thank you.
Point no 1.
Don’t be shy to learn everyday
i think it’s the most important part of this post.
Thanks for sharing Jane ! 😀
AKASH ARORA says
Thanks Jane Sheeba for sharing such a precious article. It help me a lot to know about the blogging. Your arvice is very precious. Once again thanks for sharing this article.
Mirza wasim says
thanks sheeba to share very nice post and a great artical ..car on //…………i like it very much …after a long time ,.this post is very useful
Mohit Rajwani says
Great work,list is awsm and i like it,I am reading your all posts. In this post i am fully agree with you.Great informaton about blogging
Bobby Colt Downs says
I really like these 12 lessons in Blogging since they are 100% true.
Blogging should always be fun while still making a point. There are times when I write that I often feel my content is just there, too mechanical or just appealing to one person: me. These tips will really help any inexperienced blogger like me get the hang out of blogging.
I really like the last one where you drive in the point that this is not all about the money. Building strong relationships here and sharing your ideas to a wider audience is always a better option. Of course, getting traffic is another thing we shouldn’t overlook.
Love this post, really.
Here is to reading more of your works in the future!
Arun Kallarackal says
While I’m reading this, 2013 is nearing the end! But still, the things you described and the experiences you shared are valuable. I’m working on the best thing you learnt- making fellow bloggers my pals 🙂
Thanks for these timeless wisdom!
Satish kumar Ithamsetty says
You are sending very useful information for my blogging success in inbox. here you are discussed very great information about blogging. Thank you
joe arrigo says
When all is said and done, loving to write is the foundation of a successful blog, as it what will drive consistency and sustainability, without which the prospect of success is dim.
Freddy G. Cabrera says
I love your blogging tips here!
They are spot on. If a new blogger would like to succeed with blogging – these tips are a must to implement with consistency.
As a blogger, you have to grow daily. That means you should be open and look to learn every single day. You want to become a master of your craft so you can help the people in your niche as much as possible.
It’s not all about the money. You are right.
Successful blogging is about genuinely wanting to help others not only in your niche but also your “competitors”. I agree with what you are saying, there is not really “competition” in the blogging world – we are a community of people who are passionate about our niche and skills. We come together to help as many people as possible. So, networking and helping other bloggers who are building a similar blog to yours is essential and smart. We all help each other grow even faster.
Thank you for sharing your blogging tips here! I’ve enjoyed reading this!
Best regards! 😀
Khalid Husain says
Good article. i Need to more focus.
Paul Towers says
+1 for helping others!
One of the keys to securing customers for my startup Task Pigeon has literally been my belief in helping others first.
For example I put together free newsletters, help mentor other entrepreneurs and just generally give back where I can. While this represents a huge investment in time, it does pay off.
Those same people are now some of my biggest customers and strongest supporters. What this shows to me is that you have to be playing the long game!
Anuj Sharma says
Really thanks man for all these info. Actually am fond of blogging and I love to blog and to share new ideas with my viewers. I will definitely try to improve my work with your ideas. Keep up the good work
Zlatimir Ramac says
Really interesting and usefull article. Thanks for sharing. I like point 4, make passive income. That is my goal 🙂