Blogging tips for beginners and advanced bloggers

How to maximize your affiliate marketing income?

October 7, 2019 by Jane Sheeba 8 Comments

There was a time when people used to blog just to share their experience and ideas about certain things, but with time, that concept has changed a lot.

Now-a-days, blogging is one of the most common ways of earning online. Through affiliate marketing, you can now earn lot of money.

All you need to do is have a blog of your own and you are ready. Affiliate marketing is nothing but earning through commission.

There are certain ecommerce websites that are willing to provide you a commission on each and every sale.

Technically, affiliate marketing does not involve a lot of work and is pretty much simple to get started with.

But earning a significant amount of money through affiliate marketing can be a bit difficult.

To ensure that you have stable affiliate marketing earning, you need to know a few tricks and tips.

Build trust with your readers

Building trust is everything! Having an affiliate link on your blog post is not really good enough to earn you a lot of money.

For this, you will have to build trust between you and your readers.

Being honest and transparent about your work can certainly make your readers trust your blog, and therefore, the products that you post.

Prompt replies to your reader’s questions can also build trust. While doing so ensure that you disclose your traffic and sales coming from the affiliate
marketing.

This will make your readers more attached to the blog, and therefore, increase the chance of clicking your affiliate links.

Monetizing your popular post

Instead of making new posts to promote your affiliate link, find the most popular of the posts that you have.

Now choose a perfect product that will go nicely with your post and put your affiliate link on that post.

This will ensure that you have posted your affiliate link to a page that has high traffic.

To do this you will need to use an analytics tool that will provide you with information about the traffic that comes to your blog posts.

Once you find the posts that have the best traffic, you can start finding affiliate products suitable for your post

Email marketing is the key

Email marketing might seem like a basic way of affiliate marketing but this is the most important of the tools that you can use to increase your traffic and income.

All you have to do is know your customers and their needs, and you will able to deliver the same via email marketing.

Incentives

Although this might not work if all your readers are anonymous, but in case you have the user profiles logged into your blog, then you can contact them and offer them incentives, just to ensure that they buy products from you.

Talk to your readers

This is another important point that you need to remember.

While you try to earn from affiliate marketing, you have to make sure that you talk to your readers.

This will sure increase the chances of a sale via your affiliate link.

Try and reply to every single comment on every single blog post. This will allow the users to interact with you through the blog.

Launch of new products

Whenever there is a launch of a new product on your affiliate website, make sure that you let your readers know about it.

You can use your blog posts and email marketing for this purpose. In case there is some bonus offer on your affiliate site, you can also inform your readers via email.

Just make sure that your subject of the email is good enough to attract the reader’s attention and things should work out for you.

Limit your products

Instead of promoting all the products that you find, it is better to promote a limited number of products on your blog.

Not only will this help you to market your affiliate links, but it will also save a lot of time.

Minimizing the list of products that you wish to promote will ensure that you have to concentrate on lesser number of individual posts.

This will help you promote your affiliate link easily.

Using your affiliate link to good effect

To use affiliate links to full potential, it is important that you use your links intelligently.

Ensure that you are using the link at least 3 times on a single blog post.

Do not add your affiliate link after every paragraph, rather try to use them in specific places as this might help you catch your reader’s attention.

Don’t use too many links

Using affiliate links too many times on a single post or using them within the content is not the ideal thing to do.

You have to make sure that your content is not disturbed due to the presence of the affiliate links.

It should not disturb your writing flow in any way possible.

The reader is here to read what you have to share, not just to click on your links, and buy a product.

It is the content that will make your reader interested in the products and not the links, so be careful while using them on your post.

Understand your audience

Not every person is keen to buy products online, so even if you have a lot of readers, it is really important to understand whether your readers are at all interested in buying products online.

Unless they are looking to buy online, you are never going to have a single sale from your affiliate link.

To do so you can put up a questionnaire for your readers, or may be mail them a poll to understand their reaction about the online purchase.

So, as you can understand, it is all about knowing your users and making them interested in your posts.

You have to think about engaging your readers to your blog first, provide them with products that will be useful to them and only then will you be able to increase your earnings from the affiliate marketing.

How to make your guest blogging campaigns a success?

September 23, 2019 by Jane Sheeba 6 Comments

Top bloggers earn thousands of dollars every month. While everyone goes gaga over the money that they earn, no one notices the effort that goes into it.

Successful bloggers work day and night to get more visitors and subscribers. Not only that, success needs proper strategy as well.

The perfect blend of hard work and strategy helps the bloggers gain more and more subscribers by the day who visit the blog frequently to read the latest posts on the blog.

As this gains momentum, profits begin to flow in. And if everything goes well, you can start earning top dollars as well.

The importance of guest blogging for bloggers

If you have just started your blog and want to take it to the top, you need work on several things.

Writing good blog posts only isn’t going to take you anywhere if nobody is reading it.

You need to make sure that you can reach out to more and more people so that they can actually get to know that your blog actually exists.

You need to promote your blog and your blog posts as much as possible. While there are many ways to do this, guest blogging is a technique that offers fantastic results.

It can help you reach out to a much wider audience and help build awareness. Visitors get directed to your own blog and you can get new subscribers and more leads.

It helps build trust and also gives you quality backlinks that improves your
blog’s SEO score. Overall, guest blogging has far-reaching benefits if done the right way.

How to make guest blogging work for you?

Guest blogging isn’t all about writing content for another blog. If creating a backlink is all you want, you needn’t do much.

But if you want good traffic, more subscribers, and actual profits from guest blogging, you need to strategize your guest blogging campaign.

You need a plan and quite a lot of effort and time to make guest blogging click. It may be a difficult path, but not one that you cannot tread. Here is a guide that will help you achieve success with guest blogging.

Set up your goal

Before you do anything, set up your goals. Without a fixed set of goals, no strategy can survive.

If you do not know for sure what you want out of guest blogging, you will never be able to achieve the results, let alone excel at it.

So, the very first thing that you ought to do is decide what you want to achieve using guest posts. Goals vary from person to person.

Guest blogging can be effectively used to:

Drive targeted traffic to specific pages/posts/landing pages, etc.
Build brand awareness
Improve SEO score
Expand email lists
Ascertain oneself as an expert

One or more of these goals can be achieved via strategic guest blogging.

Choose an interesting topic to write on

Once you have decided what your goals are, you should focus on choosing the topic of your guest post. This should be relevant to the services or products that you actually sell or the blog post that you want to link back to.

Choosing a relevant topic is essential because you want targeted traffic to your website and blog and not an influx of useless traffic just for increasing
footfall.

By driving targeted traffic to your blog or website, you significantly improve lead generation and conversion rates. The more the leads you can convert, the more will your profits be.

If you are driving traffic to your blog for more ad impressions and ad clicks, getting relevant traffic will greatly increase the chances of getting more ad clicks, and thus, more
profits.

Choose your target sites

Once you have a topic ready for your guest post, you should start your research on websites or blogs where you want to put a guest post.

Your priority should be authority blogs or websites relevant to your product or blogging niche. The website or blog should accept guest posts and allow backlinks as well.

You can do your research on Google. Make sure that the blogs/websites that you choose engage with their audience via comments, social media, etc.

This improves chances of getting visitors back to your blog/site. Also, ensure that they allow writer credits and author bios.

Get connected to the blog owner

If you send in your pitch (guest post) to an unknown blog owner, your pitch may not be seen at all.

This is because blog owners receive hundreds of pitches every day, many of which are irrelevant or of poor quality.

Naturally, they tend to overlook pitches from people they do not know. So, if you want your guest post published, get to know the blog owner personally.

You can do this by following their social media profiles, interacting with them on a personal basis, and tagging them in social media or blog posts.

This way, they will know who you are, and when you put forward your pitch, they are more likely to publish them on their blogs and allow backlinks to your blog.

Write powerful content

Any guest post that is not well-written is sure to fall flat, even though you may publish it on a high authority website or blog.

If your content cannot engage the readers and offer them useful information, idea, or guidance, readers will avoid reading them, let alone clicking on your backlink to get directed to your own blog or website.

So, writing powerful content for the guest post is essential. You have to research a lot and have a solid draft ready at first.

You can, then, convert it into a full-blown guest post that can impress readers and get them hooked on.

Ideally, your pitch should also contain a stellar headline to capture the reader’s attention, call to action phrases, relevant keywords, and images.

Create a striking landing page

Creating a backlink to your blog/website isn’t enough to get visitors attracted.

The landing page/pillar post where you want to direct the traffic from the guest post must also be well made.

It should be compelling and keep the visitors glued. The better the landing page or pillar post is, the more are your chances of getting new subscribers, leads, and conversions.

Use your bio to build an email list

Your author bio is very important and do not fill it up with unnecessary stuff like your hobbies, etc.

To make the best out of the author bio, add a lead magnet and link it back to your website or blog.

This way, readers who have liked your content will know exactly what to do next.

Clicking on the link magnet would take them to the landing page of your website or blog where you could provide them with some free information, free downloads, or anything you think the user might find useful and interesting.

Use an opt-in form to enrich your email list or use a subscribe button get subscribers right away. This will convert one time visitors to your subscribers or help you reach out to them directly via emails.

Re responsive

Communicating with your audience is an excellent way to convert them into coveted subscribers or leads that convert.

That is why, it is very important that you reply to comments on your guest post, on your original blog post, and even on social media.

Frequent communication increases chances of viewership and subscriptions, both of which are very important for any blog to succeed.

Promote your post

Promoting your guest post is as important as promoting your own blog posts. You cannot leave everything to the blog owner and hope to achieve the results you are looking for.

You have to put in your own effort as well. This means that once your guest post is published, you have to

promote it like you would do with any other post. Use the usual marketing tactics like social media, email marketing, etc. This will draw more traffic to your blog and the website/blog that published your guest post.

The owner will surely like the added influx of traffic and you can become a regular.

Continue with guest posting

Writing just one guest post isn’t enough. The more guest posts you write, the more traffic will you be able to draw to your website or blog.

That being said, remember never to compromise the quality of your guest posts. Quality posts are an absolute must to ascertain yourself as an authority.

And the more you write, the better will people know you and your brand. Try to contribute to more than one blog or website to increase your online presence exponentially.

Using guest blogging to promote your blog isn’t a cakewalk. But with the right strategy and hard work, you can make guest blogging work for you.

Just find yourself a relevant topic, whip up a killer content, and use the right strategy and you will see the difference from day one!

How to use Anchor Text the best way for SEO?

September 2, 2019 by Jane Sheeba 7 Comments

If you have been in the field of SEO and digital marketing for long enough, you must know and understand the value of anchor text.

If backlinks are termed as the skeleton of the SEO process, then the backbone of SEO would be your anchor texts. It truly plays important role in not only providing you quality backlinks but also in the whole process of optimization.

Anchor texts are mainly added to co-relate or connect two or more similar or related pages using links.

And this also helps the search engines as well to find relevant and similar type of content and pages.

There was a time when Google used to check the anchor texts to understand the relevancy of the content, the keyword, and the website niche.

But this was method of anchor text checking were soon cut short by Google as they brought Penguin update in the year 2012.

The reason behind this update was pretty much obvious. Since Google used these anchor texts to check relevancy, users used to add plenty of keywords and anchor text them with relevant content irrespective of the sit’se niche.

This definitely added to the problems for the end users. They started getting irrelevant pages or sites as search results due to the wrong use of anchor texts.

This is exactly where Penguin came in. This update helped Google to find and eliminate all those sites that had spammy content or over-optimized content.

This is exactly why you need to understand how Google reacts to anchor texts and how you should be using your anchor texts to benefit your SEO efforts.

Anchor texts still play the same important role in link building, but you need to know a bit more, and understand how you can use them safely to optimize your website.

Anchor Text in the field of SEO

Anchor texts are nothing but texts which are hyperlinked. If a user clicks on that link, it will take them to a different page or a website.

To create anchor text in your content, you will need to know a bit of html. To use hyperlink or anchor text, you will need to use the following html tag:

<a href=”Your website link”>Your Anchor Text</a>

This line will create a hyperlink or anchor text for you, provided you add a valid link to your text.

Anchor Texts: Types you need to know

As you can understand, SEO is not that easy and using anchor text is not that simple as well.

To use the anchor text efficiently and get the best benefits out of it, it’s really important that you understand the types of anchor texts and which of them can be used as well.

If you can master the anchor text SEO, you can get the best possible result out of it.

Basic Anchor

These anchor texts are those which are of general types. For example: go here, click here, read more, etc.

These anchors are used naturally in the content and are not required
to be forced.

You can use them normally in your content and does not include much of SEO benefits.

Branding through Anchor Texts

If you consider the SEO value, this type of anchor text can be considered safe.

This type of anchor texts makes use of the brand names as the texts to be hyperlinked. Most of the sites with brand names use this type of anchor texts in their contents to enhance their branding.

Naked Link Anchor texts

This particular type make use of the URLs as the anchor text and hence the name.

These types of anchors are mostly used as natural anchors and do not involve a lot of SEO value either.

Brand and keyword anchors

In this case, you will need to use the brand name and the keywords together as your anchor text.

This type of anchoring is not considered to be problematic and can help you build a nice anchor profile as well.

Image Anchor texts

As the name suggests, in this case anchors for your choice of URL are the images. If you can use proper and relevant images for anchoring, this can certainly build your anchor profiles.

While using this type of anchors, you must take extra precaution. Whenever Google crawls your website or finds an anchor text with your URL, it registers a keyword.

But in this case, Google notes the “alt” tag for your image as the keyword. So, make sure to use a relevant and important keyword as your “alt” while using image anchors.

Else, it will be noted as “noText” anchor and will have no SEO value at all.

LSI Anchors

LSI refers to different variants of your main keyword.

For example:

If your main keyword is “garage repair service”, the LSI keyword you can use “garage maintenance service” or may be “garage repair mechanic” etc.

If you are not really expert in finding LSI keywords, you can use some online tools to find some.

Once you have them, you can use them as anchors in your content.

This will ensure that your keyword density is not more than 1.5% of your content, yet you are able to put in your anchors according to your requirement.

Long Tail Anchors

Long anchors can be of two different types: partial and the long tail anchors.

Partial anchors are small but normally those which contains some or whole part of the keyword, whereas the long tail anchors are the ones which are longer in length and include more words than the actual keyword.

Exact Match

Out of all the different types of anchors, this one is the most important of the anchors and must be used with great care.

These anchors are the texts that match with the keywords totally, or in other words, when you use the keywords as your anchor texts.

In this case, you will need to use the brand name and the keywords together as your anchor text.

This type of anchoring is not considered to be problematic and can help you build a nice anchor profile as well.

While using this type of anchors, you must take extra precaution.

Whenever Google crawls your website or finds an anchor text with your URL, it registers a keyword.

These anchors play the most significant role in improving your rank but if you used in a wrong way, these anchors can also be reason for your downfall.

How can you optimize your Anchor Text?

Well, if you discuss with professionals, you will see that there are actually different opinions amongst them about the importance of anchor texts.

But if you research well, you will see that analysis will definitely stand for the proper use of anchor text as it plays significant part in the result of SERP ranking.

To ensure that you use the proper anchor text and get the best out of it,
you need to follow a few rules:

Use relevant anchor texts

This is absolutely necessary and must be followed with your eyes closed.

Whatever might be your choice of niche, it’s necessary that you use the right and relevant text as your anchor while placing them in your content.

If you are able to use relevant keywords as your anchor texts, then you are sure to get a better SEO value for it.

On the contrary, if you have a region specific keyword, you might want to write a region specific content rather than using a generalized content to have a better and enhanced result.

Use Various Anchor texts

Although anchor texts are important for backlinks and must be used against the keywords to have the maximum benefits but to ensure a better ranking, use of different types of anchors can help a lot.

For example:

Rather than using the same keyword for anchor text, you can use LSI keywords, or sometimes using brand keywords will do as well.

Stay away from the toxic sites

While creating a backlink to your website, it’s important that you use high authority sites for that purpose.

This can certainly boost your SEO process as well.

While having backlinks from high authority sites can help your website, choosing spam sites or toxic sites might give your website a negative point as well.

The best option is to look out for the site authority before you have a backlink from that website.

And also make sure to choose relevant site niche as well.

Guest Posts

Although this is one of the oldest techniques in the books of SEO, but these days most of the experts wouldn’t bother to use this technique.

Having said that, guest blogging or guest posts can still be used to build a nice profile in the digital world and you can easily leave your digital foot print on high ranking domains as well.

Just make sure to use LSI keywords or partial matched anchors while writing guest posts; this will certainly help you get a better result than your are hoping for.

Keep track of your backlinks: In case you are handling SEO process for your website on your own, you need to keep a log of your backlinks.

This will help you in the long run to understand when you need to stop. Unless you stop in time, your website will be over optimized and as per the latest Google algorithm, over optimization is not what they want.

So, it will be really good i you use an excel sheet or any professional SEO tool to keep track of your work and in due course of time you shall get the desired result for your website.

Get more YouTube subscribers with these tried-and-tested methods

August 26, 2019 by Jane Sheeba Leave a Comment

If you want to tap into the benefits of video blogging or video marketing, then you have got to be on YouTube.

While many other video sharing platforms like Vimeo, Veoh, Dailymotion, etc. exist, none come close to the popularity and robustness of YouTube.

In short, if you have to earn from your videos, YouTube is a platform that you have to be on.

And being free and feature-rich makes YouTube the best choice for video marketing.

But if you have to earn a respectable amount from your videos, it is essential that you have subscribers, and a huge number of it.

The more the subscribers you have, the more will be your video views and more will be the ad views and clicks that can earn you money.

And when it comes to the number of subscribers, the more the merrier. You can never say that I have so many subscribers that it is enough.

That is why, you should always make an attempt to get more subscribers to your channel, and here are a few tips to do that successfully:

Offer quality content

The first criterion that must be fulfilled in order to get more subscribers is quality content. The video that you upload must have good content.

Whether you are a posting a tutorial of some sort, or an interview with a popular icon, or a cooking video or anything that you want to share, it must offer good substance to the viewers.

If your video fails to offer what the viewers are looking for, they are never going to subscribe to your channel.

So, make it a priority to offer useful content via your videos and your subscribers will automatically increase.

Watermark your videos

If you have put in hard work to create the videos, you surely wouldn’t want others stealing it.

And thanks to YouTube, doing so is very easy. It allows you to add any watermark that you like to all of your videos.

However, instead of using your name or logo as a watermark, it is best that you use a ‘Subscribe’ watermark.

This will help you gain more subscribers very easily who will come back to view your latest videos.

Upload videos frequently

If you are not regular at posting videos, your subscribers will gradually lose interest as they find that your videos are few and far between.

That is why, before you start posting videos on YouTube, create a plan on what you want to upload and when you are going to upload it. Follow the schedule and you will find that you are steady at work.

Your channel subscribers will continue receiving what they want to see at regular intervals and that will keep them engaged.

Make the videos moderately long

While it is important that you post videos frequently, uploading minute long videos are of no use. Do not try to break one long video into many small ones in order to increase your post frequency.

Videos that are 10 minutes or longer gain more subscribers than those that are very short.

This is because the viewers would like to know more about the topic that the video is on and if they do not get valuable information, they may not want to watch more of your videos and there goes your subscribers.

That is why, it is recommended to upload videos that are a tleast 10 minutes long or a bit more. However, do not stretch them unnecessarily as that can bore the audience.

Use the YouTube intro and outro

If you have never heard of this, you need to go ahead and check this out. When you add a sizzling intro and a fantastic outro to your video, your visitors are going to stick around for more than you can imagine.

Great intros pique their interest and mind-blowing outros make them want more. And to get more, they generally subscribe to your channel.

And the best part is that with online (free) video creators, creating intros and outros is easy-peasy.

Create an interesting thumbnail

Thumbnails play an important role in attracting the attention of the viewers and if you can make the thumbnails catchy, you can compel more people to watch your videos.

The more they watch your videos, the better are your chances of gaining subscribers.

Use the End Screen efficiently

If you want more subscribers, you need to attract viewers to more of your videos. An effective way to do so is to use your End Screen to present/promote other related videos from your channel.

So, while you are about to end your present video, you are allowing the viewers a sneak-peak into other videos and if they have what the viewers are looking for, they will view them as well.

This will give them the information that they are looking for and make them feel that your videos are worth watching. The result? Well, they will subscribe to your channel.

Engage the viewers

If a viewer has liked a video that you uploaded, he/she may put a comment on your video mentioning the same.

Even if they haven’t liked something, they may express the same in the comments section.

This should not only help you know what the viewers like or want to see in the videos, but also opens up an opportunity to engage with them.

Reply to the comments that the viewers have put in and they will surely like the gesture.

Moreover, as you communicate with your audience, you stand a chance to convert them into a permanent fanbase.

Use a well-formulated channel description

Getting subscribers is all about attracting more viewers and a good channel description can do that for you.

Instead of going for a one-liner, add a brief channel description that tells the viewer about who you are, why you took to vlogging or video marketing, and how you can help them.

A compelling description will surely get you more subscribers. You can add a few keywords too for better rankings on SERP.

Optimize video titles

Another effective way of getting more viewers and thus, more subscribers is the use of proper video titles.

The titles that you use for your videos must tell the viewers what the video is about, and should preferably contain a keyword or two so that the search engines find it easy to rank your videos.

Do not ignore video description

Not only does your channel description matter, video descriptions are important as well.

It shouldn’t be too short (a one-liner) or too long (an essay). It should ideally be a few lines that will briefly describe what the video is about and how it can help the user.

Try to include a keyword or two in the description for SEO benefits. But never overdo it.

Harness the benefits of meta data

Poor video views count doesn’t necessarily mean that the video content is poor. It could be that it has poor discoverability percentage, i.e. only a few people are actually coming across your video.

This could be because of wrong/no use of meta data on your videos. Much like any content, your videos, too, need the proper meta data to rank well on search results.

And the more easily your videos get found on search results, the better will be the viewership and more will be the number of subscribers on your channel.

Use subscriber magnets

Go to your Analytics page and find out which of your videos has earned you more subscribers. Once you find out, you can use the same video as a subscriber magnet.

You can add that particular video to the End Screen of all other videos, put it on the top of your video playlist, make it a channel trailer, or anything that will get you the eyeballs that you need.

And once the video gets the attention, it can get you more subscribers like it was doing before.

Use the SML magic string

This short, one-line code can make it easier for you to get more subscribers.

When the viewers click on your channel link appended with the SML magic string, they automatically get a pop up that asks them to confirm subscription to your channel.

By placing the subscription option directly in front of the viewer, you increase your chances of getting subscribers.

Work on your channel icon

Having an appealing channel icon is totally worth it. The channel icon will be displayed everywhere and you do not want an indistinct icon that anyone can miss.

That is why, it is important that you make the icon as eye-catchy as possible.

For personal brands, a high resolution headshot works the best, while for a company, an appealing version of the logo would be the best choice for the icon.

Use the Creator Hearts

This is a fantastic feature provided by YouTube that can help you connect better with your audience.

Suppose a viewer likes the content of a particular video and makes it a point to mention that in the comments.

This feature will not only highlight such a comment, but also allow the channel owner to react with ‘heart’ to the comment.

And when you do that, the user will receive a notification. And statistics show that such notifications are more likely to get clicked, bringing them back to your video.

This will increase interaction, and thus, the chances of subscribers.

Create a trailer that creates a hook

If you want to attract people to your videos, you need a killer trailer that will not only provide snippets of what your videos contain, but also create a hook that will be easily taken by the visitor.

Let your trailer show snippets of the best that your videos have to offer and you will have the viewer hooked to your videos.

The more they watch your videos, the better are the chances that they will subscribe to your channel.

Use your blog to promote your videos

If you have a blog with a good number of new and returning visitors, then it is a good idea to embed your videos to your blog posts.

People who like what you offer in your blog are more likely to find your videos more interesting.

That is why, they can be converted to subscribers more easily.

Use a definitive CTA

What happens when the viewer finishes seeing your video?

In most cases, they will click on another related video from a different channel to know more about what they are here for.

And there goes your subscribers. But if you use a strong CTA that tells the user to click on the subscribe button to get the latest updates from your channel, they are most likely to click the button.

And you get the subscribers that you need.

Collaborate with other YouTubers

Instead of seeing other YouTubers in same domain as your competition, try to collaborate with them to create new, interesting videos.

The viewers (both yours and your collaborators’) will get more value out of the videos and you will easily gain more subscribers.

Host giveaways

Everyone likes freebies and you can use the same techniques to engage your subscribers and get new ones.

You can hold contests that will reward your present subscribers.

Contests can be adding the most number of subscribers, getting the most number of likes, and so on. And when they do so, you benefit.

Use social media

An effective way of getting more subscribers on YouTube is to promote your videos on social media.

Most of us have accounts on many social media platforms and a great many friends as well.

If you are active on social media, it would be a great idea to post your videos on various platforms and if they are good, they will be liked and shared by your friends, thus giving you a great outreach.

The more your videos spread, the more you will get views and subscribers.

How to write blog posts that sell like hot cakes?

August 12, 2019 by Jane Sheeba 2 Comments

How to write blog posts? – This question leaves every blogger wondering, right?

Over the years blogging has become one of the important and well known tools for earning money online.

But as a blogger, you need to understand a few things before you can start writing and thinking about earning money.

Before getting into detailed discussion, you have to understand one thing very clearly – to earn money from blog posts, you need to choose a topic that will actually help you sell things or get people interested into buying something else.

So, here are the steps to follow which can help you sell via your blog posts and make money:

What are you trying to sell?

Depending on what you are trying to sell, you will need to choose the kind of topic that will be perfect for your blog.

You will have to find out a way to create content which will solve your readers’ problem and then you will be able to direct them towards a paid offer that you wish to sell.

Do not force your product into your content rather guide your readers towards it to automatically engage them.

Who’s your audience?

Knowing your audience is really important. Understanding your audience’s need and requirement will certainly help you post something they are looking for.

This will give you chance to sell your product.

To understand your audience in a better and efficient way, you will need to follow them on social media, check out on what they are looking for, and only then you will be able to understand their requirement.

How to write blog posts? Do a bit of research

Research is always an integral part of writing content, but when it comes to blog posts, it’s a bit different from just writing some content.

Doing a good research can actually help you in finding valuable information, charts, data analysis, and a lot more that you might need to put into your content to compare and promote your product naturally.

Choosing an eye catching title

You have to understand one thing very clearly, when you readers search online for certain topics, they are not going to have a chance to read your post; instead they will have a look at your title only.

So, choosing a well crafted title is really important. This can certainly give you an edge over all your competitors online.

You main goal will be to choose a title that will answer your reader’s question, or maybe you can put up a title that will explain the benefits of particular thing or a product to a reader.

Whatever you choose, make sure that the title is catchy and it is capable of attracting your reader’s attention.

Starting the content like a Pro

Starting your content in a positive and efficient way can be the key to the fact whether the reader will continue reading or not.

It does not matter how intriguing or engaging your title is, having a good start is the only way to keep your readers engaged.

You can start with a nice success story, or may be with some questions, may be share some stats, or even starting with a myth is really great to get the attention of your readers.

Setting up the call to action

This is the most important part of your blog writing. You will have to find out the right situation to inject your call to action button or may be link.

For this you might have to use some statistical comparisons as well, so that at the end you can put the call to action naturally.

Show your credibility and expertise

There is no shame in putting in some words about your experience, expertise, and capabilities.

This might actually help your readers to understand what you are up to, what kind of work you have done, or what kind of credibility you have to discuss a particular topic.

Putting on social media links for direction communication is welcomed by the users as well.

Introduce the solution

You can just put your solution or the product right away in your content. You will have to put it in a Q&A format.

Ask a question that might interest the reader and then you can actually put forth your solution.

This should not be forced into the content; the reader knows that it’s an obvious fact to find a solution of your choice at the end of the content, but you should not make it an obvious choice.

Make sure to include it naturally and discuss the situation or the problem genuinely to reach out to your readers a bit more.

Engage the call to action

The call to action is not something that you can put in just as a link and hope that your readers will be interested in buying or following your choice of solution.

For this you will need to do some homework, make sure you design it well to attract the user, and then only you can hope for the best.

Provide enough proof to strengthen your sale

Users are ready to visit your blog posts on a regular basis.

Some might even start following, but to ensure that your readers are getting valuable info and something that can be helpful for them, you will have to ensure that you are providing enough proof to strengthen your writings or your claims.

Make sure to include stats from different sites and reviews as well, so as to consolidate your claims.

In case any well-known social media figure has said something about your product or solution, remember to put it as a quote which will really be an additional touch to your blog.

So, now that you know how you can put your blog post to good use and make sure you are able to sell products via every post you make, get ready with your resources, and get going with your blogging.

Be smart, be brave, and blogging will certainly bring you the success you need.