It’s common to make mistakes in business. Many businesses make mistakes, learn from them and and then take corrective measures to lead their strategies and campaigns in the right direction. Let’s talk about content marketing, in particular. If you use content marketing, you are most probably aware that it’s an area where mistakes can frequently […]
How to build rapport with your email subscribers (and why is it crucial)?
Email marketing is GOLDEN! No matter what you hear, just don’t believe it when anyone says “email marketing is dead”. Despite the many advanced online marketing platforms that have arrived, the old school email marketing still works best. It is because, email is a very personal way of communicating with someone – unlike a blog […]
How I am shooting videos daily for my business (and I want you to do too)
It’s New Year, right? So we gotta make some resolutions, right? Not really. I don’t consider New Year alone as a time to start something new or to get committed to a habit. Having said that, this New Year I started shooting daily videos for my business. And I didn’t announce it anywhere – even […]
How to build a blog from the ground up (from scratch)?
In the previous posts I have talked about starting a blog – setting the basics right so you can start a blog and make money from it. In this post let’s assume you have just started a blog. So how could you build your blog up from scratch? Building a blog is a challenging, yet […]
Why your blog should have a content marketing strategy and how to devise one?
One of the crucial aspects is to have a content marketing strategy – I mean, YOUR own content marketing strategy! I won’t beat around the bush and will dive right in. So what’s the meaning of content marketing? It is nothing but a marketing technique where instead of bombarding your target audience with your sales […]