The clock is ticking. You need to write your next blog post. You have the blog post idea and even the outline. But you keep writing it for the past several hours.
You are not able to complete that blog post in the destined time. The pressure builds up.
This blog post writing trend goes on and on; you are not able to create content for your own blog on a regular basis.
And you *really* want to do guest blogging. But your blog post writing speed doesn’t allow you to do the same.
You wonder how some bloggers always do it.
How come some bloggers write awesome content (usually in-depth, long and high quality posts) on a regular basis and still manage to publish guest posts on other blogs regularly?
Oh I had been there too!
Blog content creation – nightmare?
Blog content creation is a nightmare for most bloggers. I keep getting asked this one question from many of my readers: “How can I create blog content on a regular basis”.
I usually direct them to posts like this:
where I share tips on creating blog content consistently, quickly and so on. But that doesn’t seem to be enough.
They want more.
And when I was doing some research on this topic and was analyzing my own pattern of writing blog posts, I found this one thing: most bloggers spend way too much time and effort on creating blog content – far more than they actually need to be spending.
That could include you.
Time – It is one of the most precious gifts we have. It cannot be stored and used at later. It cannot be got back. It cannot be earned. Once it’s gone, it’s gone. You can do nothing about the time that is lost.
And with most bloggers, time is one of the crucial things that they seek. Some bloggers are short of time and they actively seek time more than money.
So even though you are creating an epic post you need not be spending too much time on it.
The famous “lie”
Do you know the #1 famous lie bloggers say when they take too long to finish a blog post? “I need more information“.
What I would say is, we all have enough information already.
I totally agree that researching is absolutely necessary to write amazing blog posts; you need supporting content to develop on your ideas.
But you shouldn’t be spending a lot of time on researching. That is not needed.
And with the current trends in the online world, researching usually is sidetracked by distractions. How many times have you ended up without collecting any useful information but simply have spent the time on reading countless blog posts?
How many times have you ended up watching video after video on Youtube to finally land on watching a cute cat video? Be honest to yourself 🙂
Again, if you have awesome will power and self-discipline you can go into research and come back without getting sidetracked. But see that you don’t put yourself to test.
So what to do instead?
A *tiny little tweak*
This is a *tiny little* tweak that can make a BIG difference to your content creation effort. Research BEFORE you start writing. Let me say that again.
Here are the simple steps to help you do it quickly and properly (well, effectively).
Step 1. Decide on the title of the post.
Step 2. Do your research. Start with a timer.
Step 3. Collect information.
Step 4. If timer goes, stop researching.
Step 5. Start writing.
Now let me elaborate a bit more on Step 3.
Tweet out this cool tip to your followers:
Research before you start writing blog content. Cut Off The Time And Effort And Quickly Create Blog Content! – Click here to Tweet this.
Use an application like Evernote that syncs on all your devices and also has a browser clipper. Mostly “researching” leads to a 100 tabs that are open in your web browser (OK I am exaggerating a bit here, but still…).
If you do not “collect” that information you will have to keep all those tabs open until you finish the blog post.
What if you don’t finish the blog post in one sitting? What if you have to take an emergency break and continue writing the post the next day? Will you open all the 100 tabs again? That would be waste of time and resources!
Rather, use Evernote clipper to clip those web pages and save them on your computer. Of course, don’t save them all on one “Default” notebook – you’ll only be creating clutter over time.
Create dedicated notebooks in Evernote for different blog post ideas (you can create notebooks based on certain topics or categories) or whatever suits you best.
Now the great thing about this approach is that you don’t have to have internet connection when you really want to write your blog post.
And the great excuse (“I need to research”) and the following distraction can be totally avoided.
Are you the one who says “Oh but I always want to refer to resources when I am writing a blog post. So I can’t turn off the internet”? If you use this simple tip, you can turn the internet off and still have access to the reference material you gathered the blog post.
If you have installed Evernote on your computer, you can write your blog post with all the reference material intact even if you don’t have internet access.
When you turn internet back again, everything syncs. You can choose to write your blog post as a note inside Evernote or on your computer as a doc file (or whatever). If you write it in Evernote, your blog post also is saved online because of the sync feature.
Evernote is available for your computer, web, and on handheld devices.
Try using this little tweak and cut off a lot of time and effort in creating your blog posts.